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Highlights

Indonesia 2016 | Highlights | Brand Purpose

Having a mission puts money in the bank The past year has been a tough one in the world of banking... Read more

Indonesia 2016 | Highlights | Brand Indonesia

The route to regional expansion Consumers around the region have had little experience of Indones.. Read more

Indonesia 2016 |Download BrandZ™ Top 50 Most Valuable Indonesian Brands Report

BrandZ™ Top 50 Most Valuable Indonesian Brands 2016 Reports Click here to view.. Read more

Indonesia 2016 | Highlights | Key Results

Indonesia Top 50 together grow to US$66 billion   The combined value of the BrandZ Top 50.. Read more

Thought Leadership & Analysis

Indonesia 2016 | The Top 50 | No. 1 BCA

Company: Bank Central Asia Tbk PT  Brand value: US$9,345 million Year on ye.. Read more

Indonesia 2016 | The Top 50 | No. 2 BRI

Company: Bank Rakyat Indonesia Persero Tbk PT  Brand value: US$7,.. Read more

Indonesia 2016 | The Top 50 | No. 3 A MILD

Company: Hanjaya Mandala Sampoerna Tbk PT  Brand value: US$7,366 .. Read more

Indonesia 2016 | The Top 50 | No. 4 Telkomsel

Company: Telekomunikasi Indonesia Persero Tbk PT  Brand value: US.. Read more

Indonesia 2016 | The Top 50 | No. 5 Mandiri

Company: Bank Mandiri Persero Tbk  PT Brand value: US$4,940 million Year on year change: -20% H.. Read more

Indonesia 2016 | The Top 50 | No. 6 DJI SAM SOE

Company: Hanjaya Mandala Sampoerna Tbk PT  Brand value: US$2,256 .. Read more

Indonesia 2016 | The Top 50 | No. 7 Surya

Company: Gudang Garam Tbk PT Brand value: US$2,099 million Year on year change: 8% Headquarter cit.. Read more

Indonesia 2016 | The Top 50 | No. 8 Matahari Department Store

Company: Matahari Department Store Tbk PT Brand value: US$2,092 million Year on year change: -2% Hea.. Read more

Indonesia 2016 | The Top 50 | No. 9 Gudang Garam

Company: Gudang Garam Tbk PT  Brand value: US$1,983 million Year on ye.. Read more

Indonesia 2016 | The Top 50 | No. 10 Marlboro

Company: Hanjaya Mandala Sampoerna Tbk PT  Brand value: US$1,867 .. Read more

Indonesia 2016 | The Top 50 | No. 11 BNI

Company: Bank Negara Indonesia Persero Tbk PT  Brand value: US$1,551 m.. Read more

Indonesia 2016 | The Top 50 | No. 12 U Mild

Company: Hanjaya Mandala Sampoerna Tbk PT  Brand value: US$1,541 .. Read more

Indonesia 2016 | The Top 50 | No. 13 POND’S

Company: Unilever Indonesia Tbk PT Brand value: US$1,260 million Year on year change: -15% Headquar.. Read more

Indonesia 2016 | The Top 50 | No. 14 Indomie

Company: Indofood CBP Sukses Makmur Tbk PT  Brand value: US$1,103.. Read more

Indonesia 2016 | The Top 50 | No. 15 Rinso

Company: Unilever Indonesia Tbk PT  Brand value: US$1,067 million Year.. Read more

Indonesia 2016 | The Top 50 | No. 16 Indosat Ooredoo

Company: Indosat Tbk PT Brand value: US$1,064 million Year on year change: 5% Headquarter city: Jaka.. Read more

Indonesia 2016 | The Top 50 | No. 17 XL

Company: XL Axiata Tbk PT  Brand value: US$1,011 million Year on year .. Read more

Indonesia 2016 | The Top 50 | No. 18 Pepsodent

Company: Unilever Indonesia Tbk PT  Brand value: US$714 million Year on yea.. Read more

Indonesia 2016 | The Top 50 | No. 19 ABC

Company: Kraft Heinz Company Brand value: US$688 million Year on year change: N/A Headquarter city: .. Read more

Indonesia 2016 | The Top 50 | No. 21 SCTV

Company: Surya Citra Media Tbk PT Brand value: US$587 million Year on year change: N/A Headquarter c.. Read more

Indonesia 2016 | The Top 50 | No. 22 Bango

Company:  Unilever Indonesia Tbk PT Brand value: US$496 million Year on year change: N/A Headqu.. Read more

Indonesia 2016 | The Top 50 | No. 23 Ciputra

Company: Ciputra Development Tbk PT  Brand value: US$473 million Year .. Read more

Indonesia 2016 | The Top 50 | No. 24 Summarecon

Company: Summarecon Agung Tbk PT  Brand value: US$443 million Year on .. Read more

Indonesia 2016 | The Top 50 | No. 25 Pakuwon

Company: Pakuwon Jati Tbk PT  Brand value: US$441 million Year on year.. Read more

Indonesia 2016 | The Top 50 | No. 26 Sinar Mas Land

Company: Sinar Mas Land Ltd Brand value: US$433 million Year on year change: -10% Headquarter city: .. Read more

Indonesia 2016 | The Top 50 | No. 27 SariWangi

Company: Unilever Indonesia Tbk PT Brand value: US$425 million Year on year change: 6% Headquarter c.. Read more

Indonesia 2016 | The Top 50 | No. 28 Blue Bird

Company: Blue Bird Tbk PT Brand value: US$401 million Year on year change: N/A Headquarter city: Jak.. Read more

Indonesia 2016 | The Top 50 | No. 29 Alfa

Company: Sumber Alfaria Trijaya Tbk PT  Brand value: US$388 milli.. Read more

Indonesia 2016 | The Top 50 | No. 30 Pondok Indah Group

Company: Metropolitan Kentjana Tbk PT  Brand value: US$375 million Yea.. Read more

Indonesia 2016 | The Top 50 | No. 31 Sunsilk

Company: Unilever Indonesia Tbk PT  Brand value: US$363 million Year o.. Read more

Indonesia 2016 | The Top 50 | No. 32 Ace

Company: Ace Hardware Indonesia Tbk PT  Brand value: US$342 million Year on.. Read more

Indonesia 2016 | The Top 50 | No. 33 Lippo

Company: Lippo Karawaci Tbk PT  Brand value: US$319 million Year on ye.. Read more

Indonesia 2016 | The Top 50 | No. 34 Lifebuoy

Company: Unilever Indonesia Tbk PT  Brand value: US $296 million Year on ye.. Read more

Indonesia 2016 | The Top 50 | No. 35 Garuda Indonesia

Company: Garuda Indonesia Persero Tbk PT  Brand value: US$275 million .. Read more

Indonesia 2016 | The Top 50 | No. 36 Citra

Company: Unilever Indonesia Tbk PT  Brand value: US$267 million Year on yea.. Read more

Indonesia 2016 | The Top 50 | No. 37 Hypermart

Company: Matahari Putra Prima Tbk PT Brand value: US$234 million Year on year change: -49% Headquart.. Read more

Indonesia 2016 | The Top 50 | No. 38 GG Mild

Company: Gudang Garam Tbk PT  Brand value: US$227 million Year on year.. Read more

Indonesia 2016 | The Top 50 | No. 39 Indovision

Company: MNC Sky Vision Tbk PT  Brand value: US$226 million Year on year ch.. Read more

Indonesia 2016 | The Top 50 | No. 40 Clear

Company: Unilever Indonesia Tbk PT  Brand value: US$223 million Year o.. Read more

Indonesia 2016 | The Top 50 | No. 41 Agung Podomoro

Company: Agung Podomoro Land Tbk PT  Brand value: US$217 million .. Read more

Indonesia 2016 | The Top 50 | No. 42 RCTI

Company: PT Media Nusantara Citra Tbk PT Brand value: US$213 million Year on year change: N/A Headqu.. Read more

Indonesia 2016 | The Top 50 | No. 44 Sarimi

Company: Indofood CBP Sukses Makmur Tbk PT  Brand value: US$179 m.. Read more

Indonesia 2016 | The Top 50 | No. 46 Sinar Mas Multiartha

Company: Sinar Mas Multiartha Tbk PT Brand value: US$162 million Year on year change: 12% Headquarte.. Read more

Indonesia 2016 | The Top 50 | No. 48 BTN

Company: Bank Tabungan Negara Persero Tbk PT   Brand value: US$15.. Read more

Indonesia 2016 | The Top 50 | No. 49 CIMB Niaga

Company: Bank CIMB Niaga Tbk PT  Brand value: US$147 million Year on y.. Read more

Indonesia 2016 | Thought Leadership | A return to the golden age of advertising

Gregg Ainsworth, Technical Advisor, Kinetic Indonesia “There is no such thing as a .. Read more

Indonesia 2016 | Thought Leadership | Health and indulgence

Health and indulgence – the twin opportunities at snack time Mahesh Agarwal, Executive Direct.. Read more

Indonesia 2016 | Thought Leadership | Surviving the e-commerce hype cycle

Engaging for sustainable success   Richard McLeod – Group Account Director, Millward Brow.. Read more

Indonesia 2016 | Thought Leadership | Empowering the social shopper

Adapting to the online-offline business of buying   Voon Tai, Channel Planning Director, and .. Read more

Indonesia 2016 | Thought Leadership | Think global to go global

The next big challenge for Indonesian brands   Thomas Sutton, Country Director, Landor Ind.. Read more

Indonesia 2016 | Brand Building | A point worth remembering

Why brands must have a point of view   Anton Reyniers, Group Strategic Director, Ogilvy Indones.. Read more

Indonesia 2016 | Brand Building | The power of creative storytelling

Why happy families must make way for big ideas Emma Mussell, Creative Development Partner, Millward.. Read more

Indonesia 2016 | Brand Building | Re-igniting growth in a slowing economy

Five tips for winning with FMCG   Nadya Ardianti Insight Director, Kantar Worldpanel Indonesia .. Read more

Indonesia 2016 | Brand Building | Aiming high and charging a premium

Tapping the opportunity for top-end brands Sridhar Reddy, Technical Advisor, TNS Indonesia Clear d.. Read more

Indonesia 2016 | The Top 50 | No. 45 Supermi

Company: Indofood CBP Sukses Makmur Tbk PT  Brand value: US$174 m.. Read more

Indonesia 2016 | The Top 50 | No. 43 Mega

Company: Bank Mega Tbk PT  Brand value: US$184 million  Year on year c.. Read more

Indonesia 2016 | The Top 50 | No. 50 Ultra Milk

Company: Ultrajaya Milk Industry & Trading Co Tbk Brand value: US$117 million Year on year chang.. Read more

Indonesia 2016 | The Top 50 | No. 47 LUX

Company: Unilever Indonesia Tbk PT  Brand value: US$161 million Year o.. Read more

Indonesia 2016 | The Top 50 | No. 20 Aqua

Company: Danone SA  Brand value: US668 million Year on year change: 1% Headquarter ci.. Read more

Indonesia 2016 | Highlights | Overview

Emerging from challenging year stronger and leaner In some senses, 2015 was a year to forget for bu.. Read more

Indonesia 2016 | Highlights | Cross-category trends

New priorities, traditional values The value of value Consumers in Indonesia have always been hungry.. Read more

Indonesia 2016 | Highlights | Categories and Brands

Banks Banking brands continue to make a strong showing in the Indonesian rankings, accounting for ei.. Read more

Indonesia 2016 | Highlights | Finding the Love

Finding the love – using love and innovation to fuel future growth Love is not all you need, b.. Read more

Indonesia 2016 | Highlights | Media Spend

Boom in mobile fuels growing advertising investment The rise of mobile phones, mobile internet and s.. Read more

Indonesia 2016 | Highlights | History

Heritage as a trading post shapes the dynamism and diversity of modern Indonesia    The is.. Read more

Indonesia 2016 | Highlights | Brand Value

Megabrands lead national league table The brands that lead the BrandZ™ Top 50 Most Valuable In.. Read more

Indonesia 2016 | Highlights | Brand Contribution

Meaning drives Brand Power, fuelling value growth There are some brands that punch above their weigh.. Read more

Indonesia 2016 | Highlights | Start-ups in shake-up

Online brands disrupting brand-building landscape  To say that online shopping has taken off in.. Read more

Indonesia 2016 | Highlights | Strong, valuable brands make a difference to the bottom line

BrandZ Indonesia portfolio outperforms stock market   Strong, valuable brands not only drive sa.. Read more

Indonesia 2016 | Highlights | Transformation continues despite slowing growth

Opportunity for domestic brands to take to regional stage   Indonesia has been the region&rsquo.. Read more