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Highlights

Indonesia 2016 | Highlights | Brand Purpose

Having a mission puts money in the bank The past year has been a tough one in the world of banking... Read more

Indonesia 2016 | Highlights | Brand Indonesia

The route to regional expansion Consumers around the region have had little experience of Indones.. Read more

Indonesia 2016 | Highlights | Key Results

Indonesia Top 50 together grow to US$66 billion   The combined value of the BrandZ Top 50.. Read more

Indonesia 2016 |Download BrandZ™ Top 50 Most Valuable Indonesian Brands Report

BrandZ™ Top 50 Most Valuable Indonesian Brands 2016 ReportsClick here to view the in.. Read more

Thought Leadership & Analysis

Indonesia 2016 | Thought Leadership | A return to the golden age of advertising

Gregg Ainsworth, Technical Advisor, Kinetic Indonesia “There is no such thing as a ..

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Indonesia 2016 | Thought Leadership | Health and indulgence

Health and indulgence – the twin opportunities at snack time Mahesh Agarwal, Executive Direct..

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Indonesia 2016 | Thought Leadership | Surviving the e-commerce hype cycle

Engaging for sustainable success   Richard McLeod – Group Account Director, Millward Brow..

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Indonesia 2016 | Thought Leadership | Empowering the social shopper

Adapting to the online-offline business of buying   Voon Tai, Channel Planning Director, and S..

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Indonesia 2016 | Thought Leadership | Think global to go global

The next big challenge for Indonesian brands   Thomas Sutton, Country Director, Landor Ind..

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Indonesia 2016 | Brand Building | A point worth remembering

Why brands must have a point of view   Anton Reyniers, Group Strategic Director, Ogilvy Indones..

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Indonesia 2016 | Brand Building | The power of creative storytelling

Why happy families must make way for big ideas Emma Mussell, Creative Development Partner, Millward..

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Indonesia 2016 | Brand Building | Re-igniting growth in a slowing economy

Five tips for winning with FMCG   Nadya Ardianti Insight Director, Kantar Worldpanel Indonesia ..

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Indonesia 2016 | Brand Building | Aiming high and charging a premium

Tapping the opportunity for top-end brands Sridhar Reddy, Technical Advisor, TNS Indonesia Clear d..

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Indonesia 2016 | Highlights | Overview

Emerging from challenging year stronger and leaner In some senses, 2015 was a year to forget for bu..

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Indonesia 2016 | Highlights | Cross-category trends

New priorities, traditional values The value of value Consumers in Indonesia have always been hungry..

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Indonesia 2016 | Highlights | Categories and Brands

Banks Banking brands continue to make a strong showing in the Indonesian rankings, accounting for ei..

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Indonesia 2016 | Highlights | Finding the Love

Finding the love – using love and innovation to fuel future growth Love is not all you need, b..

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Indonesia 2016 | Highlights | Media Spend

Boom in mobile fuels growing advertising investment The rise of mobile phones, mobile internet and s..

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Indonesia 2016 | Highlights | History

Heritage as a trading post shapes the dynamism and diversity of modern Indonesia    The is..

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Indonesia 2016 | Highlights | Brand Value

Megabrands lead national league table The brands that lead the BrandZ™ Top 50 Most Valuable In..

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Indonesia 2016 | Highlights | Brand Contribution

Meaning drives Brand Power, fuelling value growth There are some brands that punch above their weigh..

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Indonesia 2016 | Highlights | Start-ups in shake-up

Online brands disrupting brand-building landscape  To say that online shopping has taken off in..

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Indonesia 2016 | Highlights | Strong, valuable brands make a difference to the bottom line

BrandZ Indonesia portfolio outperforms stock market   Strong, valuable brands not only drive sa..

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Indonesia 2016 | Highlights | Transformation continues despite slowing growth

Opportunity for domestic brands to take to regional stage   Indonesia has been the region&rsquo..

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Ultra Milk

Company: Ultrajaya Milk Industry & Trading Co Tbk Brand value: US$117 million Year on year cha..

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CIMB Niaga

Company: Bank CIMB Niaga Tbk PT  Brand value: US$147 million Year on..

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Citra

Company: Unilever Indonesia Tbk PT  Brand value: US$267 million Year on y..

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Garuda Indonesia

Company: Garuda Indonesia Persero Tbk PT  Brand value: US$275 million..

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Hypermart

Company: Matahari Putra Prima Tbk PT Brand value: US$234 million Year on year change: -49% Headqu..

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GG Mild

Company: Gudang Garam Tbk PT  Brand value: US$227 million Year on ye..

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Lifebuoy

Company: Unilever Indonesia Tbk PT  Brand value: US $296 million Year on ..

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Lippo

Company: Lippo Karawaci Tbk PT  Brand value: US$319 million Year on ..

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Ace

Company: Ace Hardware Indonesia Tbk PT  Brand value: US$342 million Year ..

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Sunsilk

Company: Unilever Indonesia Tbk PT  Brand value: US$363 million Year..

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Pondok Indah Group

Company: Metropolitan Kentjana Tbk PT  Brand value: US$375 million Y..

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Alfa

Company: Sumber Alfaria Trijaya Tbk PT  Brand value: US$388 mill..

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Pepsodent

Company: Unilever Indonesia Tbk PT  Brand value: US$714 million Year on y..

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XL

Company: XL Axiata Tbk PT  Brand value: US$1,011 million Year on yea..

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Indosat Ooredoo

Company: Indosat Tbk PT Brand value: US$1,064 million Year on year change: 5% Headquarter city: J..

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15 Rinso

Company: Unilever Indonesia Tbk PT  Brand value: US$1,067 million Ye..

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Indomie

Company: Indofood CBP Sukses Makmur Tbk PT  Brand value: US$1,10..

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POND’S

Company: Unilever Indonesia Tbk PT Brand value: US$1,260 million Year on year change: -15% Headq..

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U Mild

Company: Hanjaya Mandala Sampoerna Tbk PT  Brand value: US$1,541..

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BNI

Company: Bank Negara Indonesia Persero Tbk PT  Brand value: US$1,551 ..

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Marlboro

Company: Hanjaya Mandala Sampoerna Tbk PT  Brand value: US$1,867..

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Gudang Garam

Company: Gudang Garam Tbk PT  Brand value: US$1,983 million Year on ..

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LUX

Company: Unilever Indonesia Tbk PT  Brand value: US$161 million Year..

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Indovision

Company: MNC Sky Vision Tbk PT  Brand value: US$226 million Year on year ..

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Blue Bird

Company: Blue Bird Tbk PT Brand value: US$401 million Year on year change: N/A Headquarter city: ..

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SariWangi

Company: Unilever Indonesia Tbk PT Brand value: US$425 million Year on year change: 6% Headquarte..

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Sinar Mas Land

Company: Sinar Mas Land Ltd Brand value: US$433 million Year on year change: -10% Headquarter cit..

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Pakuwon

Company: Pakuwon Jati Tbk PT  Brand value: US$441 million Year on ye..

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Summarecon

Company: Summarecon Agung Tbk PT  Brand value: US$443 million Year o..

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Ciputra

Company: Ciputra Development Tbk PT  Brand value: US$473 million Yea..

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Bango

Company:  Unilever Indonesia Tbk PT Brand value: US$496 million Year on year change: N/A Hea..

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SCTV

Company: Surya Citra Media Tbk PT Brand value: US$587 million Year on year change: N/A Headquarte..

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Aqua

Company: Danone SA  Brand value: US668 million Year on year change: 1% Headquarter..

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ABC

Company: Kraft Heinz Company Brand value: US$688 million Year on year change: N/A Headquarter cit..

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Clear

Company: Unilever Indonesia Tbk PT  Brand value: US$223 million Year..

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Matahari Department Store

Company: Matahari Department Store Tbk PT Brand value: US$2,092 million Year on year change: -2% ..

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Surya

Company: Gudang Garam Tbk PT Brand value: US$2,099 million Year on year change: 8% Headquarter ..

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BCA

Company: Bank Central Asia Tbk PT  Brand value: US$9,345 million Year on ..

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BRI

Company: Bank Rakyat Indonesia Persero Tbk PT  Brand value: US$7..

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A MILD

Company: Hanjaya Mandala Sampoerna Tbk PT  Brand value: US$7,366..

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DJI SAM SOE

Company: Hanjaya Mandala Sampoerna Tbk PT  Brand value: US$2,256..

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Mandiri

Company: Bank Mandiri Persero Tbk  PT Brand value: US$4,940 million Year on year change: -20%..

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Telkomsel

Company: Telekomunikasi Indonesia Persero Tbk PT  Brand value: U..

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BTN

Company: Bank Tabungan Negara Persero Tbk PT   Brand value: US$1..

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Sinar Mas Multiartha

Company: Sinar Mas Multiartha Tbk PT Brand value: US$162 million Year on year change: 12% Headqua..

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Supermi

Company: Indofood CBP Sukses Makmur Tbk PT  Brand value: US$174 ..

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Sarimi

Company: Indofood CBP Sukses Makmur Tbk PT  Brand value: US$179 ..

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Mega

Company: Bank Mega Tbk PT  Brand value: US$184 million  Year on year..

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RCTI

Company: PT Media Nusantara Citra Tbk PT Brand value: US$213 million Year on year change: N/A Hea..

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Agung Podomoro

Company: Agung Podomoro Land Tbk PT  Brand value: US$217 million..

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