We’ve stopped what we are doing and creating your personalized BrandZ™ report, which will appear in your inbox soon.

31 British Gas

British Gas

Company: Centrica

Brand value: US$2,344 million

Headquarter city: Windsor

Change since 2017: -14%

Industry: Utilities

Year formed: 1812

British Gas is the UK’s leading energy supplier, serving around 11 million customers with both gas and, since 1998, electricity. It is one of the world’s oldest companies, with a history dating back over 200 years. Its communications slogan is “Looking after your world”. British Gas is one of several energy suppliers to offer cheap deals to customers who have a smart meter installed. Under its “All Online Jan 2019” promotion, discounts apply to those who agree to have a smart meter installed this year. A new service, British Gas Lite, has also been launched, supplying smart meters to customers who manage their accounts entirely online and can consult customer services via a UK-based webchat rather than a call centre. In February 2018, parent company Centrica announced it would be cutting 4,000 jobs blaming a new energy price cap and intense competition in the sector for the need to reduce costs. The company faces a new rival following the merger of Npower and SEE, and in the past year, energy giant Shell bought First Utility.

IF YOU LIKE THIS THEN YOU WILL LIKE THESE...