Company: Shop Direct Group
Brand value: US$1,052 million
Headquarter city: Speke, Liverpool
Year formed: 2009
Very.co.uk is an online retailer, formerly known as Littlewoods Direct, selling fashion, furniture, electronics, toys and gifts. The brand was launched in 2009 with endorsement from TV hosts Fearne Cotton and Holly Willoughby. Michelle Keegan and Emma Bunton are current brand ambassadors. The brand’s 2017 Christmas campaign featured the animated ad “Get More Out of Giving”, which saw characters Anna and Ulfie go on a quest to give a gift to Santa.