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BrandZ™ India Top 75 portfolio bests rate of SENSEX growth

BrandZTM India Top 75 Portfolio

BrandZ™ India Top 75 portfolio bests rate of SENSEX growth

Strong valuable brands deliver superior shareholder returns

Over the past five years, a stock portfolio of the BrandZ™ India Top 75 most Valuable Indian Brands increased 33.8 percent in value, almost triple the growth rate of India’s SENSEX, a weighted index of 30 stocks on the Bombay Stock Exchange that increased only 12.4 percent.

During this time period the BrandZ™ India Top 75 Portfolio outperformed SENSEX across a variety of macroeconomic scenarios that have challenged lesser brands: from demonetization to tax reform to hard-fought elections, growth opportunities in modern India go hand in hand with disruptive risk. And the BrandZTM India Top 75 Portfolio recovered quickly from these disruptions.

This performance by the BrandZTM India Top 75 Portfolio demonstrates the critical ability of strong, valuable brands to consistently generate superior returns for shareholders. Additionally, high-value brands are better able to expand market share and command premium pricing.

Quantifying the stock market impact of high-value brands, $100 invested in the BrandZTM India Top 75 Portfolio in 2014 would have grown to around $134 in 2018. However, $100 invested at the same time in SENSEX stocks would be worth only $112 Investors gain an additional 22 percent points of return on investment with the BrandZ™ India Top 75 Portfolio.