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Global Brand Builders 2019

Strength Of Chinese Brands Overseas Is Growing Fastest In Japan, France And Spain

  • The BrandZ™ Top 50 Chinese Global Brand Builders study ranks the strength of Chinese brands overseas
  • 15% Y-o-Y uplift in ‘Brand Power’ score for China’s most powerful international brands
  • Yet consumer awareness falls amidst short-term focus on ‘product’ over ‘brand’

PRESS RELEASE: BrandZ™ Chinese Global Brand Builders 2019 

FLIPBOOK: BrandZ™ Chinese Global Brand Builders 2019 

DOWNLOAD: BrandZ™ Chinese Global Brand Builders 2019 Reports