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SalvatoreFerragamo

Salvatore Ferragamo

Company: Salvatore Ferragamo SpA

Brand value: US$1,456 million

Change since 2018: -14%

Headquarter city: Florence

Category: Luxury

Year formed: 1928

Salvatore Ferragamo is a global name in high-end shoes, known for its creative use of design and materials. The brand turned 90 years old in 2018, and is still based in the shop in Florence where it began. Beyond shoes, Ferragamo also designs ready-to-wear clothing, eyewear, perfume, belts, scarves, bags, watches. In the past year it has also launched a fragrance collection it says reflects the essence of Salvatore Ferragamo and its home region, Tuscany. The brand is now present in over 90 countries via branded stores and third-party retailers. Ferragamo is strongly associated with the color red, and with its iconic “Gancino” clasp, which is used on clothing, accessories and jewelry. The 2018 collection was launched with a campaign featuring diverse models selected to reflect “the glorious multiplicity of today”. Ferragamo received the 2018 Art of Craftsmanship award at the Green Carpet Fashion Awards, which promote sustainable luxury. 

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