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Uber

Uber

Company: Uber Technologies, Inc.

Brand Value: $21,299 Million

Headquarters: San Francisco, CA

Year on Year Change: 1%

Category: Transport

Year formed: 2009

Among the most disruptive of recent startups for its impact on an entire category, Uber was founded in 2009 to enable people to hail a taxi with the press of a button – a formula that immediately clicked with consumers given the prevalence of the pain points it addresses. Since its initial launch in 2010 in San Francisco, Uber become a major example of the sharing economy, giving anyone with the right vehicle and a background check to become a driver. It has been an enthusiastic innovator since then, launching dozens of specialized services, including UberPOOL for carpoolers, Uber Eats for food delivery, and UberKids, which offers a car with a children’s seat. Beyond that, it is a major player in the autonomous vehicle and drone delivery spaces. The core Uber service has grown explosively and now offers its services in more than 600 locations worldwide, taking more than 75 million riders on 10 billion trips every year.

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